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Top 6 X-Design Alternatives for Digital Marketing Based on Real Tests

hitpaw editor in chief By Daniel Walker
Last Updated: 2026-01-27 18:44:19

As the world of digital marketing continues to evolve, graphic design tools have become essential for businesses aiming to boost their online presence. X-Design is known for its ability to simplify the product design process, especially with the help of AI. However, is it the best option for every scenario? Does it deliver professional-grade results for high-end e-commerce?

To help you make an informed decision, I have tested and compared X-Design and its alternatives based on functionality, usability, pricing, and output quality, all using the same set of test images.

Part 1: What Is X-Design?

X-Design is an intuitive online graphic design tool that makes it easy to create stunning visuals with the help of AI-powered features and a wide range of templates. Whether you're a designer or a business owner with no design background, it offers tools like background removal, bg generator, image enhancement, and upscaling, which streamline the design process. I particularly liked how the background generation feature suggests suitable scenes based on the image you upload. Plus, the one-click object removal is handy for quickly erasing unwanted things.

what is x design

Features

  • AI-powered tools that make design accessible for beginners
  • A variety of templates for everything from social media posts to ads
  • Background removal and AI-generated scene suggestions that save time and effort
  • One-click image enhancement for quick, noticeable improvements
  • User-friendly interface that's easy to navigate, even for beginners

Why look for an alternative?

  • Restricted Creativity for Products: It has limited freedom for creativity, so that I often need to make my products with unsuitable templates.
  • The "Generic" AI Look: Its generated backgrounds often look like stock photos from ten years ago.
  • Resolution Ceiling: If you need large-scale print graphics, X-Design's export options feel very limited.
  • Messy Object Removal: When I tried to remove a object or a stray shadow, it often left "ghosting" artifacts that required manual cleanup.

Part 2: 6 Best X-Design Alternatives to Boost Marketing Performance

While X-Design is a solid option, there is not suitable for every brand. I also tested to test 6 alternatives to X-Design that might offer the features and flexibility you're looking for.

1. HitPaw FotorPea: Best X-Design Alternative Overall

HitPaw FotorPea can stand out as one of the best all-around alternatives to X-Design. With an intuitive interface and powerful AI chat channel, instead of fumbling with sliders, I just told the AI, "Change this product in her hand to sunglass and change the background more realistic," and the result was indistinguishable from a real photoshoot. Also, you can check the previous image for deep adjustment. In my workflow, it's an excellent choice for both beginners and professionals looking to boost marketing performance. It serves not just as a design tool, but as a comprehensive AI photo lab.

hitpaw fotorpea best x design alternative overall

Features

  • Unrestricted creativity with an AI chat channel
  • Upscale the image with AI models in one click
  • All-in-one editing tools for social media content
  • Erase the objects without loss quality of the image
  • Advanced features like layer management for detailed design work
  • Remove the product background seamlessly

Limitations

HitPaw FotorPea has a wide range of features, and I can easily create perfect designs just by entering what I need. It's great for designers who have ideas and enjoy flexible design options. However, it uses credits for pricing, but given the high-quality output, I'm willing to accept that.

Price: Credit

2. Canva: Best X-Design Alternative for Product Design

Canva is a well-known design tool, particularly popular for product design. With its wide range of templates, user-friendly interface, and collaborative features to design, it can be the best choice for teams working on marketing materials. If you are hesitant about how to design, I think Canva can help you get started quickly.

canva alternative to x design

Features

  • Extensive template library for product, social media, and marketing designs
  • Supported creating polished presentations
  • It supports basic image editing functions on selected areas, such as color temperature
  • Cloud-based, enabling easy collaboration across teams

Limitations

While I find Canva great for most designs, I've found that most of complex projects might need more advanced software. Also, it took too much time to select the suitable templates, which reduced work efficiency. For me, Canva is more for arranging elements and not so much creating them.

Price: Free for basic functions, paid for $8.90/month (billed annually)

3. Snappa: Best X-Design Alternative for Quick Graphic Design

Snappa is an ideal choice to create graphic design quickly. Similar to X-Design, it has numbers of templates. It's a simple tool for creating graphics for social media, blogs, or ads. The platform allows for product image editing and compositions without sacrificing quality.

snappa best x design alternative for quick graphic

Features

  • No learning curve; perfect for non-designers
  • Integrates with various social media platforms such as Facebook, Instagram and Twitter, etc
  • Free version available with basic templates

Limitations

If you're looking for more complex features, Snappa might fall short. Unlike other X-Design alternatives, it doesn't integrate AI-powered tools. For more complex projects, I found myself wishing for greater flexibility and higher-quality output.

Price: $15/month

4. Fotor: Best X-Design Alternative Online

Fotor balances photo editing and graphic design. It is very similar to X-Design in functionality but offers a more mature suite of retouching tools, which is great for fashion e-commerce involving models.

fotor best x design alternative online

Features

  • Remarkable portrait retouching tools (skin smoothing, reshaping)
  • Strong templates for social media,ads
  • Solid basic editing and AI features
  • Cross-platform availability

Limitations

If you are looking for complex designs, the template options were somewhat limited. Some of the features are locked behind a paywall, so I couldn't access everything without upgrading. One problem I ran into was with the background removal tool-it didn't always select correctly, which caused other parts of the image to be accidentally erased. How about the experience of usage? Oh, the ads online were always distracting to my workflow.

Price: Free for basic functions, Fotor Pro with a premium option at $8.99/month

5. Flair AI: Best X-Design Alternative for Photorealistic Models

Flair AI is a game-changer design tool to revolutionize product photography in the realm of product marketing. It offers a drag-and-drop interface making both amateurs and professionals to create stunning product shoots effortlessly. With this design tool, users can generate on-model clothing images without actual photoshoots.

flair ai best x design alternative for models photography

Features

  • A drag-and-drop interface
  • Leverage 3D elements, AI editing tools, and custom model training
  • Real-time collaboration
  • Adjust the parameters to compose the perfect scene
  • Allow users to fit clothing and jewelry onto AI-generated models
  • A large template gallery for background generation

Limitations

As for Flair AI, new users may require time to familiarize themselves with all features. I have tested on model photography; there is such a large template gallery for you to select. But the render speed is not ideal. As you click "Instant" generation, this is reserved for the higher subscription tiers. As such, if you have a large amount of product to go through, expect this to take some time.

Price:

Free Plan for limited design.$8 per month for Pro Plan, includes unlimited designs, projects, ~5500 real-time images/month.

6. Modelia AI: Best X-Design Alternative for Outfit Building

Unlike X-Design is a general editor, Modelia AI specializes in outfit building and is perfect for fashion brands or anyone in the apparel industry looking to create visually engaging style guides and product look-books. By Modelia AI, You can use AI to swap models, customize backgrounds, adjust facial expressions, change the model's posture naturally and more to create the perfect visuals for your needs.

modelia ai best for x design alternative for outfit

Features

  • Perfect for AI fashion models
  • Working with clothes and models
  • Visual style guides for easy outfit creation
  • AI-powered product attribute extraction simplifies the process of building outfits
  • Built-in merchandising dashboards help customers visualize and shop products easily

Limitations

It is obvious that it only suits for the fashion imagery, not apply to other industries. Additionally, it supports only a limited range of clothing types, which can be restrictive if you want to design outfits with accessories or shoes. It wasn't possible to instantly change all the accessories that needed to be replaced.

Price: Free for 50 credits per month, basic plan for $29.99/month

Part 3: Comparison Table of X-Design Alternatives

Name Best For AI Features Limitations Price Score
HitPaw FotorPea Best overall X-Design alternative
  • AI chat for product design
  • AI object removal background generation, and enhancement
  • Some advanced features may require credits
  • Credit-based pricing
8.5/10
Canva Best for product design
  • Basic AI features like background removal, image enhancement
  • Template suggestions
  • Limited for more complex projects
  • Templates can be time-consuming to choose
  • Free for basic features
  • $8.90/month (billed annually) for pro features
8/10
Snappa Best for quick graphic design
  • No AI-powered features
  • Outdated UI
  • Lacks of AI tools
  • Limited creative freedom for product designs
  • $15/month
7/10
Fotor Best for online photo editing & graphics
  • AI portrait retouching
  • AI image enhancement
  • Background removal
  • Limited templates for complex designs
  • Background removal can be inaccurate
  • Ads can be distracting
  • Free for basic features
  • Fotor Pro at $8.99/month
7.5/10
Flair AI Best for product photography
  • AI drag-and-drop design
  • AI model generation
  • Custom models
  • Template selection may feel overwhelming
  • Render speed is slow
  • Learning curves
  • Free plan with limitations
  • Pro plan at $8/month for unlimited designs
8/10
Modelia AI Best for outfit building
  • AI-powered outfit creation
  • Model swapping
  • Facial expression change
  • Limited to fashion imagery
  • No instant changes for all accessories on generation
  • Free for 50 credits/month
  • Basic plan at $29.99/month
8/10

Part 4: FAQs of X-Design Alternatives

Yes, X-Design typically offers a free trial where basic features are free, but high-resolution downloads and advanced AI generation require a subscription.

As for 6 X-Design alternatives, HitPaw FotorPea is the best alternative to X-Design because of its powerful AI tools and comprehensive designs. It can be an excellent choice for those looking for flexibility and ease of use.

Yes, Most of tools have access to commercial use in its designs, but it's always a good idea to check the specific licensing terms on the platform to ensure you're complying with all requirements.

Conclusion

While X-Design is a great tool for simple and AI-powered designs, there are many outstanding tools that match for the product design, such as HitPaw FotorPea. It can be the top X-Design alternative for its combination of AI-enhanced features and creative flexibility. If you're looking for a robust design platform to elevate your marketing strategy, I highly recommend giving HitPaw FotorPea a try.

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