LinkedIn Video Specifications 2026: Sizes, Formats, Ratios, and Best Practices
By Daniel Walker
LinkedIn video continues to grow as one of the most engaging content formats on the platform. According to LinkedIn data, video posts can generate significantly higher engagement than text-only updates, especially on mobile feeds. As video consumption habits evolve, understanding LinkedIn video specs in 2026 is essential for brands, creators, and professionals. Using the correct LinkedIn video size, format, and aspect ratio helps ensure smooth playback, sharper visuals, and better audience retention. This guide breaks down LinkedIn video dimensions, upload limits, and optimization tips so your LinkedIn videos look professional and perform at their best.
Part 1. What Is the Best LinkedIn Video Size Ratio, Resolution, Format & Quality Settings?
Choosing the right LinkedIn video dimensions and quality settings ensures your content looks sharp on all screens. Different aspect ratios perform better depending on whether your audience watches on desktop or mobile. Below is a quick reference sheet for the best LinkedIn video size options in 2026.
Best LinkedIn Video Size Ratio, Resolution, Format & Quality Settings
For LinkedIn, the best video specs balance mobile & desktop: use MP4/MOV, 1080p resolution, with 4:5 (1080x1350) or 1:1 (1080x1080) for feed dominance (mobile-focused), and 16:9 (1920x1080) for widescreen/desktop, ensuring HD quality, while keeping videos short (under 3 mins) with captions for maximum reach.
| Aspect Ratio | Resolution | Best For |
|---|---|---|
| 16:9 | 1920x1080 | Desktop viewing, widescreen content, LinkedIn ads |
| 1:1 | 1080x1080 | Balanced performance on mobile and desktop |
| 4:5 | 1080x1350 | Mobile-first LinkedIn feed |
| 9:16 | 1080x1920 | Vertical LinkedIn videos on mobile only |
Recommended Technical Settings
Best Video Format: MP4 using H.264 codec
Audio: AAC, 48kHz
Frame Rate: 24 to 30fps for smooth playback
Bitrate: Between 2 Mbps and 30 Mbps depending on quality needs
Subtitles: Strongly recommended in SRT format since LinkedIn videos autoplay muted
Thumbnail: 1200x627 px or match your video aspect ratio
Tips: Using incorrect LinkedIn video sizes often leads to blurry visuals, awkward cropping, or noticeable quality loss, all of which reduce viewer retention. HitPaw VikPea Video Enhancer applies advanced AI to denoise footage, sharpen details, and upscale videos up to 1080P/4K, ensuring clear and professional LinkedIn video quality.
Part 2. What are the Detailed Video Specifications for Different Types of LinkedIn Video?
Different LinkedIn videos serve different purposes, and each format has its own optimal specifications. Understanding these differences helps you choose the right LinkedIn video format, length, and resolution for your goals.
1. LinkedIn Long-Form Video Posts Specifications
LinkedIn long-form video posts work best for tutorials, thought leadership, event recaps, and product demonstrations. These videos allow deeper storytelling while maintaining professional quality. To avoid compression or playback issues, creators should follow the official LinkedIn video specs closely. Horizontal formats remain the most common choice for long-form content, especially for desktop viewers and educational material.
Recommended Specifications
- Aspect Ratios: 16:9 or 2.35:1
- Resolution: Minimum 256 x 144 pixels, Maximum 4096 x 2304 pixels
- File Size: 75 KB to 5 GB
- LinkedIn video length: 3 seconds to 10 minutes
- File Format: MP4 or MOV
2. LinkedIn Short-Form Vertical Video Posts Specifications
Short-form vertical LinkedIn videos are ideal for boosting brand awareness and capturing attention quickly. These videos perform well in mobile feeds and are especially effective for behind-the-scenes clips, company culture content, and quick tips. Keeping the video concise and visually engaging helps increase watch time and completion rates.
Recommended Specifications
- Aspect Ratio: 9:16
- Resolution: Minimum 256 x 144 pixels, Maximum 1080 x 1920 pixels
- File Size: 75 KB to 5 GB
- LinkedIn video length limit for best engagement: 30 to 90 seconds
- File Format: MP4 or MOV
3. LinkedIn Video Ads Specifications and Requirements
LinkedIn video ads appear across multiple placements, including the feed and video feed. The best LinkedIn video aspect ratio and length depend on your campaign goal and audience targeting. Short videos usually perform better for awareness campaigns, while longer formats suit educational or B2B decision-stage content. A strong hook within the first 8 seconds is critical, followed by a clear call-to-action.
Video Ad Upload Guidelines
- Aspect Ratios: 16:9, 1:1, 9:16
- Resolution: Minimum 360p, Maximum 1080p
- File Size: Up to 200 MB
- LinkedIn video length: 3 seconds to 30 minutes
- Video format for LinkedIn ads: MP4
Part 3: How to Resize and Enhance Video for LinkedIn for Perfect Uploads?
Even high-quality footage can look poor if it does not match LinkedIn video dimensions or bitrate requirements. HitPaw VikPea simplifies the process of resizing and enhancing videos for LinkedIn uploads. Using AI-powered models, it improves clarity, sharpness, and resolution while adapting videos to the correct LinkedIn video size and aspect ratio. This ensures your LinkedIn videos look professional, crisp, and optimized for both mobile and desktop viewing.
- AI-powered upscaling enhances LinkedIn video quality without introducing noise or artifacts
- Intelligent deblurring sharpens details for clearer professional-looking LinkedIn videos
- Advanced denoising improves low-light or compressed footage for smoother playback
- Multiple AI models adapt enhancement based on content type and visual characteristics
- Precise resizing matches LinkedIn video dimensions without cropping important content
- High-resolution export supports 4K and 8K while maintaining optimal file size
Step 1.Download and launch HitPaw VikPea on your computer. Open Video Enhancer and import your video by dragging it into the workspace.
Step 2.Choose from multiple AI models such as General Model, Sharpen Model, Portrait Model, or Video Quality Repair Model based on your needs.
Step 3.Select the desired output resolution under Export Settings. Preview the result, then export the enhanced video once satisfied.
Part 4. Frequently Asked Questions on LinkedIn Video
The best LinkedIn video size depends on placement. A 1:1 ratio at 1080x1080 works well across mobile and desktop, while 4:5 or 9:16 performs better for mobile-focused LinkedIn videos.
Use MP4 with H.264 codec, AAC audio, 24 to 30fps, and a bitrate between 2 Mbps and 30 Mbps. This balance ensures clear visuals without unnecessary compression.
LinkedIn supports high-resolution uploads, but videos are often compressed during playback. Uploading 4K can help preserve quality, though final display usually scales down to 1080p.
For organic LinkedIn videos, the file size can range from 75 KB up to 5 GB. Video ads have a smaller limit, capped at 200 MB.
LinkedIn native videos are organic posts shared directly on profiles or pages, while video ads are paid placements with stricter specs, targeting options, and campaign objectives.
Conclusion
Understanding LinkedIn video specifications in 2026 is key to creating professional, high-performing content. By following the correct LinkedIn video size, format, aspect ratio, and length limits, you can improve playback quality and engagement. Pairing these specs with video enhancement tools ensures your LinkedIn videos stand out in a competitive feed and deliver consistent results.
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